See how matzo sales peak on Passover

Sales of matzo wildly peaked last year — unsurprisingly — at the beginning of the Jewish holiday of Passover, according to data from Instacart.

Zoom in: Observers eat matzo, an unleavened bread, to mark the exodus of ancient Hebrews from slavery in Egypt.

  • Last year, Passover started on April 15.
  • There are noticeable bumps later in the year during Rosh Hashanah, the Jewish new year, and Chanukah.

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