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Ashley Graham just released her latest swimwear collection with size-inclusive brand Swimsuits For All — and her ads for the launch are making waves.
In the campaign, called “Power of Paparazzi,” Graham shows off her curves in paparazzi-style images — none of which have been retouched.
“When shooting this campaign in Miami, the paparazzi began following us and taking pictures,” Graham tells InStyle.com. “Looking at their photos sparked an idea: Why not use their photos as the campaign images?”
Since her modeling career took off in 2009, the plus-size model has been a vocal advocate for body diversity in the fashion industry. She’s been both lauded and criticized for her form.
“This campaign is different than any other I have worked on throughout my entire career,” Graham says. “I hope these images instill a fearless belief in everyone to be happy in their own skin and enjoy living in the moment, no matter who is watching.”
The art-deco inspired line features nine different pieces that range from size 4 to 22. They cap off around $120.
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