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Kim Kardashian was just declared legally single amid her divorce proceedings with Kanye West, and fans noticed that she wasted no time removing “West” from her Instagram and Twitter:
A post shared by Kardashian News (@kardashianvideo)
So, how does ditching the last name “West” impact KKW Beauty? According to Elle, Kim will be potentially be re-naming the brand SKNN, and she actually filed the new trademark in March of last year for products in the “skin care, hair care, nail care and supplements categories” as well as skin/hair tools and home products. Meanwhile, KKW Beauty announced back in August 2021 that they were “away working on a new, more modern, elevated brand and customer experience—the way Kim has always envisioned.” They haven’t posted since, but presumably any new name changes will be announced when the brand returns.
A post shared by KKW BEAUTY (@kkwbeauty)
By the way, Kim is super happy to have been declared legally single, and a source tells People that “[She] has considered herself single for a while. She is relieved that it’s official though. She isn’t looking back and wants everything about the divorce to be final.”
The source also notes that “[Kim] is in a very happy place right now. It’s taken her months to get to this point. She feels good about life. Her kids are great and she loves dating Pete. She isn’t seeing anyone else. She is having the best time with him.”
Obviously, Pete Davidson lives in NYC and Kim lives in L.A., but rumor has it that he’s looking to be bi-coastal to spend more time with her, so sounds like they’re getting more serious.
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